Faced with major technological advancements, some leap forward… while others cling to the past. The internet, mobile technology,...

Personalization is not a new concept. For years, brands have known that understanding and anticipating customer needs is the key to...

When was your latest memorable customer experience? Mine was last week in Amsterdam in a Museum and I recommend it to everybody! You can...

ChatGPT is right. Improving customer experience is crucial for several reasons. But, it doesn’t mention 3 of the most important ones. I...